About

From low energy sessions to full participation with Cashy

list-icon

Approach

list-icon

Real-time data

list-icon

Testimonial stories

AUM

MEMBERS

Employees

Key takeaways:

list-icon

Approach

list-icon

Real-time data

list-icon

Testimonial stories

Brandon Jackson

As trusted by

brand-logobrand-logobrand-logobrand-logobrand-logobrand-logo
brand-logobrand-logobrand-logobrand-logobrand-logobrand-logo

How Texas State got student athletes jumping out of chairs for financial literacy

From low energy sessions to full participation with Cashy
Brandon Jackson
Director of Student-Athlete Development at Texas State University
Hero-pattern-image

1

A better way to reach student-athletes

Texas State runs financial literacy sessions for student-athletes, but engagement was a challenge.
Before Cashy, participation was low and energy in the room was flat.

Once they started using Cashy through UFCU, the difference was immediate.

Before we started using it, participation was really low. Energy was low. Once we did start using it, it was black and white compared to what it was before.”
— Brandon Jackson

What used to feel like another required session became something athletes actually wanted to take part in.

2

Learning by doing

Cashy turns financial literacy into a hands-on experience. Students make decisions inside the game and see outcomes play out in real time.

“They have a great time learning through the simulation.”
— Brandon Jackson

That experience opens the door for real conversations around money, choices, and the future — without forcing students through a lecture or slideshow.

3

From low participation to real energy in the room

For Texas State, Cashy didn’t just increase engagement — it changed how financial education feels.

“I mean, students are jumping out of their chairs. Literally.”
— Brandon Jackson

Cashy helped turn low-energy sessions into interactive experiences where student-athletes are active, focused, and excited to participate.

4

Looking ahead

Texas State has been using Cashy for the past two years, and over that time it’s changed how financial education shows up for student-athletes.

What started as a way to boost participation has turned into a more effective, consistent approach to teaching real-life money topics. Sessions feel less like a requirement and more like an experience students want to be part of.

“I really appreciate what the platform has done for our athletes over the last two years.”
— Brandon Jackson

For Brandon and his team, Cashy isn’t just about today’s sessions. It’s become part of how they think about financial education going forward — interactive, hands-on, and built for the way students actually learn.

See one of the games in action:

Make Financial Education Fun

Try Cashy for free and host your first game in 30 seconds.

Wallet-Icon
Wallet-Icon
credit-card
Wallet-Icon
Wallet-Icon
Wallet-Icon